For many children, the directive to “eat your broccoli” often feels more like a threat than an invitation. However, for an increasing number of adults, judging by the rising traffic to our broccoli recipes, it’s a delight to take that age-old advice literally.

Whether you enjoy this versatile cruciferous veggie raw or cooked, starting with fresh, vibrant broccoli is key. Here’s how to ensure your broccoli stays crisp and flavorful for as long as possible:

How to Choose Broccoli

Broccoli (Brassica oleracea var. italica) is a winter vegetable in the U.S., with its peak season from October through April. Available year-round in supermarkets, broccoli is sold in full bunches, bags of refrigerated florets, and even as broccoli rice, akin to cauliflower rice.

When selecting broccoli:
– Look for firm stems and dark green florets with tightly packed buds.
– Both the stalks and florets are edible, similar to cauliflower and romanesco.

How to Store Broccoli

When it comes to storing broccoli, you have several options to maintain its freshness:

1. Refrigeration:
– Place fresh broccoli heads in the refrigerator in a container that allows for airflow, such as the original produce bag (untied).
– Store in the crisper drawer, away from fruits and vegetables that emit ethylene gas (like apples, avocados, and peppers), which can accelerate ripening.
– If storing broccoli florets, keep them in their original sealed bag or transfer to a loosely covered container. Florets may spoil faster than whole heads.
– Fresh broccoli can typically last 5 to 7 days in the refrigerator, depending on its initial freshness.

2. Freezing:
– Freeze broccoli either as whole florets or incorporated into recipes. Blanch florets in boiling water for a few minutes, then plunge into ice water before freezing in airtight containers or freezer bags.
– Frozen broccoli can retain its quality for several months.

By following these storage tips, you can extend the lifespan of your broccoli and ensure it remains crisp and flavorful until you’re ready to enjoy it.

How to Store Broccoli 3 Ways to Keep It Fresh and Flavorful